BEATRICE ONOSE OLAJIDE

My name is Beatrice Onose Olajide, creative director Sweetmarble cakes in Nigeria

Inspiration

I love and have passion for anything food related. It gives me the opportunity to create delicious treats and show love through my craft.

Significant turning point in my business that shaped its direction was the learning phase.

I kept learning and learning till I was satisfied and that was when i knew it was time to start creating yummy cakes for my clients.

Business Operations

Mission – To showcase my creativity through cake making and providing top notch quality cakes for my customers.

Vision– To have a loyal customer base that cherish and love my brand. To also have global recognition in the cake industry and impact lives positively 

Strategies to maintain a strong connection with clients

– Providing the best product they love – From baking with high quality ingredients, to decorating with so much creativity. I love to give my clients the best.

– Consistency- making sure they get the same quality and service each time they order from me.

– Asking for reviews each time they order a cake and 

– Making sure they are well appreciated

– Follow up on social media

Biggest challenges 

Limited to my clients and referrals from them. Not enough social media visibility 

Mistake made and what did I learn from it

– Having to do it all by myself. Get help when needed to help you work with ease ao you can deliver a greater product.

Future vision

How do you see your business in the next 5-10 years

Global recognition, having a huge community to impact baking knowledge , creativity and positivity 

Legacy 

Creating a brand that is consistent with same high quality and have great impact in the society.

Team and culture

– Work with your heart and so much love

– correct your team with love and show them how to work smarter.

Qualities to look for when hiring

Passion , problem solving skills, and creativity.

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